Tag Archives: Pharma

Accentuate the … non-obvious? Trend-watcher coaches pharma marketers on offbeat thinking

Isn’t it obvious? Actually, the best ideas aren’t, though they may be hiding in plain sight. And that’s exactly what longtime trend-watcher Rohit Bhargava wanted to teach pharma marketers on Wednesday. To avoid the obvious, Bhargava said, develop new habits to think differently. His five ways to do that? See what others miss, always ask why, take time to… Read More »

Sacklers Would Give Up Ownership of Purdue Pharma Under Settlement Proposal

The Sackler family would give up ownership of Purdue Pharma, the company blamed for much of the opioid epidemic, and pay $ 3 billion of their own money under terms of a settlement proposal to resolve thousands of federal and state lawsuits, according to a person familiar with the negotiations. The discussions have been going… Read More »

Security and tech advice for pharma looking to move the cloud

In an area where data security is a paramount concern, pharmaceutical companies looking to make the move to cloud-based technologies need ensure the digital transition is structured, smooth and secure. This involves mapping out potential data flows, evaluating cloud service models, and identifying mapping assets for cloud deployment, among others. Healthcare IT News spoke with… Read More »

Aurobindo Pharma to recall 80 lots of blood pressure medicine valsartan in the US

(Reuters) – A U.S. unit of Indian generic drugmaker Aurobindo Pharma Ltd will recall 80 lots of medicines containing blood pressure drug valsartan that were found to have a probable cancer-causing impurity, according to the U.S. Food and Drug Administration. The impurity N-Nitrosodiethylamine (NDEA) was detected in quantities above the acceptable limit in certain tablets… Read More »